Influencer Marketing Trends in 2026: Inspiration, Evidence, and Experiences
Influencer marketing is no longer the Wild West it was a few years ago. While brands used to focus mainly on reach and shiny images, today it’s all about proof:…
Influencer marketing is no longer the Wild West it was a few years ago. While brands used to focus mainly on reach and shiny images, today it’s all about proof:…
Traditionally, September for professionals in the European attractions industry is all about the IAAPA Expo Europe. In 2025, from September 22 to 26, it was Barcelona’s turn, at the Fira…
We have already written in a previous article about how you can rank in AI Overviews lists. But AI doesn’t just affect your SEO traffic, it also changes SEA at…
In the past week, more and more Google users in the Netherlands have seen AI overviews in the search results (SERP). This is currently still a test phase, but it…
Content calendar 2025 A content calendar is the tool for your communication planning. Are you already using it? Our content calendar was specially developed for companies in the travel and…
Content calendar 2025 A content calendar is the tool for your communication planning. Are you already using it? Our content calendar was specially developed for companies in the travel and…
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Impressions + 2 mio impressions to our audience from december 2022 – april 2023 Clicks + 16.000 clicks to our website from december 2022 – april 2023 CTR + 290%…
Start with a solid online strategy. Research the market, your competition and determine your position. Then develop your online marketing plan into a concrete action plan. We will gladly support you in this or take it all off your hands.
To know whether your online strategy is effective, your data and measurement need to be in order. To do this, create a measurement plan, for example, implemented in Google Analytics. Determine your short-term and long-term goals and objectives and make these measurable. If you do not achieve these goals and objectives, you need to come up with a different (indeed effective) strategy.
Have you not been able to achieve your goals for a while? And you don’t know why? Then redefining an online strategy will help. We will look at different parts inside and outside your organisation and find out together why the goals are not achieved. Redefine your online strategy and start achieving your goals again.
Yes, every company or organisation is unique and has its own challenges. We work precisely for everyone to know all the challenges. This allows us to ensure our specialism in travel & leisure.
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RED is the online marketing agency for travel and recreation in the Netherlands, England, Belgium, France and Germany. Since 2015 we are ANVR Branchepartner and from 2020 we have joined the HISWA-RECRON Club as Top Supplier. We work for OTA’s, travel agencies, holiday parks, campsites, destinations, resorts, attractions, zoos and hotels.
RED is the online marketing agency for travel and recreation in the Netherlands, England, Belgium, France and Germany. Since 2015 we are ANVR Branchepartner and from 2020 we have joined the HISWA-RECRON Club as Top Supplier. We work for OTA’s, travel agencies, holiday parks, campsites, destinations, resorts, attractions, zoos and hotels.